Brand Republic is reporting that Guardian Unlimited, the most visited UK newspaper online, is set to jump on the social networking bandwagon after striking a deal with Pluck, a provider of social networking platforms. The deal will see Guardian News and Media, which publishes The Guardian and The Observer, roll out tools on its Web properties, enabling users to interact with one another and add content to existing articles.
http://short.zen.co.uk/?id=946
Wednesday 6 February 2008
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